Reality Bytes is AR Insider’s series that features bite-sized video insights. Running Thursdays, it focuses on weekly news recaps and commentary. For an indexed library of data, reports, and multimedia, subscribe to ARtillery Pro.


What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.

We continue the narrative this week with Maher’s look at cleaning drones, Instagram shopping and Google Maps’ AR updates. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.

✈️ Drones have been used to survey, film, even attack – now they clean. We discuss a new drone that can disinfect 65,000 seats 95 percent faster than humans.

🤳 Instagram is dying for you to shop on its platform as they add e-commerce functionality to their new Reels product. I dive into FB’s ulterior motive. Hint: it’s not for a commission on sales.

🗺 Google Maps has led the navigational charge with accuracy and ease-of-use, and its new Live View functionality adds Augmented Reality in a way that will seriously help the directionally-challenged.

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