What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.

We continue the narrative this week with Maher’s look at smart dumbells, Microsoft’s’ massive acquisiiton and Neflix’s price hike. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.

🏋️‍♀️ NordicTrack announces smart dumbbells that can change weight in real-time via Alexa. We dive into the usefulness of the tech.

🎮 Microsoft acquires Activision Blizzard in the biggest deal in its history. We discuss the bigger picture (and it’s not the Metaverse).

💰 Netflix is increasing its prices in the US. We uncover the strategy behind the move and why it’s important for Netflix’s business.

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