Augmented Reality News & Knowledge

Case Study: McDonald’s Triples Down on AR Marketing
Case Study: McDonald’s Triples Down on AR Marketing
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Survey: What Social AR Apps are Used Most?
Survey: What Social AR Apps are Used Most?
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AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye
AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye
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Is This Xreal’s iPhone SE Moment?
Is This Xreal’s iPhone SE Moment?
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New Study Reveals 33 Percent of U.S. Adults Have Tried VR
New Study Reveals 33 Percent of U.S. Adults Have Tried VR
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Case Study: AR Enables Healthcare Pros to Cover More Ground
Case Study: AR Enables Healthcare Pros to Cover More Ground
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How Much Do Brands Spend on Immersive Marketing?
How Much Do Brands Spend on Immersive Marketing?
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AI/XR Beats: Google I/O Goes Full-Throttle AI
AI/XR Beats: Google I/O Goes Full-Throttle AI
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Bentley Illuminate 2026 Reveals the Infrastructure Intelligence Gap
Bentley Illuminate 2026 Reveals the Infrastructure Intelligence Gap
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Google’s Intelligent-Eyewear Road Map Materializes
Google’s Intelligent-Eyewear Road Map Materializes
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Features

New Study Reveals 33 Percent of U.S. Adults Have Tried VR

New Study Reveals 33 Percent of U.S. Adults Have Tried VR

How Much Do Brands Spend on Immersive Marketing?

How Much Do Brands Spend on Immersive Marketing?

Google’s Intelligent-Eyewear Road Map Materializes

Google’s Intelligent-Eyewear Road Map Materializes

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Case Study: McDonald’s Triples Down on AR Marketing

Case Study: McDonald’s Triples Down on AR Marketing

Survey: What Social AR Apps are Used Most?

Survey: What Social AR Apps are Used Most?

AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye

AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye

Is This Xreal’s iPhone SE Moment?

Is This Xreal’s iPhone SE Moment?

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Insights

Case Study: McDonald’s Triples Down on AR Marketing

Case Study: McDonald’s Triples Down on AR Marketing

June 2, 2026
Survey: What Social AR Apps are Used Most?

Survey: What Social AR Apps are Used Most?

June 1, 2026
AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye

AI/XR Beats: Speculating on Specs & an Eye on Eagle Eye

May 29, 2026
Is This Xreal’s iPhone SE Moment?

Is This Xreal’s iPhone SE Moment?

May 28, 2026
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New Study Reveals 33 Percent of U.S. Adults Have Tried VR

New Study Reveals 33 Percent of U.S. Adults Have Tried VR

May 27, 2026
Case Study: AR Enables Healthcare Pros to Cover More Ground

Case Study: AR Enables Healthcare Pros to Cover More Ground

May 26, 2026
How Much Do Brands Spend on Immersive Marketing?

How Much Do Brands Spend on Immersive Marketing?

May 25, 2026
AI/XR Beats: Google I/O Goes Full-Throttle AI

AI/XR Beats: Google I/O Goes Full-Throttle AI

May 22, 2026
Bentley Illuminate 2026 Reveals the Infrastructure Intelligence Gap

Bentley Illuminate 2026 Reveals the Infrastructure Intelligence Gap

May 21, 2026
Google’s Intelligent-Eyewear Road Map Materializes

Google’s Intelligent-Eyewear Road Map Materializes

May 20, 2026
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