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What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.
We continue the narrative this week with Maher’s look at Google’s latest AR incubation in search results; Disney’s streaming play; and Twitter’s Squad. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.
🍿 Disney went from leading the box office to going all-in on streaming. Their latest event is a bellwether for the future of Hollywood.
🤳 Twitter shifts away from live social video (Periscope) and acquires Squad, an app that leads you hang with friends through video chat.
🐯 Google releases 50 animals in Augmented Reality (Google “Tiger” on your mobile device). Cute? Sure, but we discuss their ulterior motive, optimizing all search for 3D models.
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