As we discussed recently, one of AR’s killer apps is going to be local discovery. Geotagged data will drive AR’s graphical overlays for things like nearby sales, retail layouts, events, restaurant openings and friends’ social status updates.
During a recent BIA/Kelsey podcast, an analyst roundable batted around these scenerios and what they could mean for consumers, local media companies and startups in the VR and AR sectors. This will continue to be a big topic: As we’ve said, AR will come later but be bigger.
See the video roundtable below, set to play at the right point, and stay tuned for lots more commentary on this topic. That includes our San Francisco event next month.