This is the latest in AR Insider’s Event Spotlight series. To have your event featured through our event partnership program, see more here.


As spatial computing (AR & VR) continues to develop ways to accelerate enterprise adoption, it’s all about gaining knowledge and network. And the timing is right to examine product development and business tactics, given the technology’s early and impressionable phases.

With that backdrop, XR Immersive Enterprise is coming to Boston in May to examine XR’s impact. That will include sessions that expose best practices in using immersive technologies to upskill employees and streamline operations. It’s all about measurable ROI and financial impact.

But even with XR’s potential to accomplish these goals, there are still challenges and question marks. Implementation challenges loom, as with any new technology. So the name of the game is smart planning, change management, and bottom-up integration. These topics will be tackled.

AR Insider has partnered with VRX, which means a $100 discount for Artillery PRO subscribers. Contact us to find out more. Meanwhile, see more about the show’s content below and in the free report released this week. There will be lots of knowledge and networking to gain.

From the Conference Organizers:

XR Immersive Enterprise 2020 (May 5-6, Boston) is the leading senior-level B2B conference for executives looking to unleash the potential of XR technology across the enterprise. Bringing together global business leaders from AEC, Automotive, Manufacturing, Engineering, Retail, Pharma, Healthcare and more, the event is purpose-built to look at how virtual, augmented & mixed reality are transforming training, collaboration, design, manufacturing and marketing across industry. http://events.vr-intelligence.com/enterprise

Assess the biggest impacts of XR: Hear case studies from across industry verticals with deep-dive sessions on how it’s revolutionizing training, collaboration, design & marketing

Overcome barriers to adoption: Get front line insights on how to navigate the hurdles to incorporating XR technologies into workflows across the business

Identify the right use-cases: Understand which technologies and platforms suit which purposes. And how to make sure you always pick the right applications for your business

Drive XR projects from POC to deployment: Find out how to get applications into practical use once proven

Find the right partners: Who’s going to help you really integrate the technology and address your pain points effectively to drive tangible business gains?

AR, VR OR MR? Learn which is right for which applications – and how to make sure you don’t waste time and money finding out

Get your projects to scale: Overcome the challenges of scaling XR in your business. Find out what it takes to get projects from concept to pilot to full-scale deployment

Approve the business case and demonstrate ROI: Get dozens of examples of where immersive technologies are helping companies improve productivity, drive efficiencies and reduce errors 


For deeper XR data and intelligence, join ARtillery PRO and subscribe to the free AR Insider Weekly newsletter. 

Disclosure: As a media outlet, AR Insider frequently partners with industry events, which involves cross promotion (terms are here). No money changes hands for editorial coverage (past examples) such as this post. Disclosure and ethics policy can be seen here.