What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.

We continue the narrative this week with Maher’s look at Apple’s visual-search fueled Live Text, Facebook Bulletin and Amazon Alexa’s Reading Sidekick. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.

🍏 Live Text is a new iOS15 feature that can extract text from the physical world in real-time via your camera.

📰 Facebook Bulletin is its (copycat) answer to Substack and the newsletter economy. We dive into the implications.

📖 Alexa launches ‘Reading Sidekick’ for kids, a feature that can improve reading skills. Parenting in 2021 now optional.

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