What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.
We continue the narrative this week with Maher’s look at Netflix’s gaming forays, Amazon’s smart fitting rooms and Twitter goes crypto crazy. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.
🕹 Netflix turned one of its hit original films into a video game. It’s story extension, it’s cross promotion, it’s brilliant. We dive in.
👗 Amazon plans to launch a retail experience where QR codes and algorithms will power your fitting room experience. We discuss the implications.
🪙 Twitter is going crypto crazy with new features like NFT authentication and tipping users with Bitcoin. We debate the impact.