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What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.
We continue the narrative this week with Maher’s look at Amazon Style, Magic Leap’s healthcare play and Google’s grand return to AR glasses. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.
👚 Amazon Style is the tech giant’s new department store that is a potent mix of physical and digital. We break down the tech.
⛑ Magic Leap went through $6 billion in funding on a consumer headset. Now it’s back with Magic Leap Two and a focus on healthcare. We explain why it may work.
👓 Project Iris is the top-secret Google division working on a new mixed reality headset. We discuss how to come back from a horribly failed product.
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