What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of digital media creation.

We continue the narrative this week with Maher’s look at Kanye’s smart speaker, Spotify’s acquisitions, and Snapchat’s new buddy system. See the quick summary below, followed by embedded video. And stay tuned each week for more tech & media musings from Maher.

🎶  The Stem Player is a $200 speaker from Kanye West and the only way to access his new album. We discuss if this level of exclusivity will work.

🎧  Spotify scoops up Podsights and Chartable, ad tech companies that provide the attribution and analytics advertisers need. We dive into the tech.

🚨 Snapchat releases live location sharing as a safety measure. We debate the role of hardware vs. software in keeping us safe.

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