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This week on Reality Bytes, we explore TikTok Shop’s beauty e-comm dominance, Disney’s “advergame” and shoppable ads, and WebXR’s integration with Apple’s visionOS 2. See the quick-hit takeaways below, followed by this week’s episode, brought to you by M7 Innovations.
đź›’ TikTok Shop has found its footing in beauty retail. We discuss how it’s leveling the eCommerce playing field.
đź“ş Disney has debuted shoppable ads created by Kerv on Disney+, blurring the lines between content, commerce, and advertising.
đź‘“ Apple’s VisionOS2 will feature WebXR support and we explore why immersion as a web-based default, is something to care about.
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