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This week on Reality Bytes, we explore TikTok Shop’s beauty e-comm dominance, Disney’s “advergame” and shoppable ads, and WebXR’s integration with Apple’s visionOS 2. See the quick-hit takeaways below, followed by this week’s episode, brought to you by M7 Innovations.
🛒 TikTok Shop has found its footing in beauty retail. We discuss how it’s leveling the eCommerce playing field.
📺 Disney has debuted shoppable ads created by Kerv on Disney+, blurring the lines between content, commerce, and advertising.
👓 Apple’s VisionOS2 will feature WebXR support and we explore why immersion as a web-based default, is something to care about.
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