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What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.
We continue the narrative this week with Maher’s look at Fortnite’s concert series, Square’s big acquisition and Studio 69’s AR travel book. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.
🎤 Fortnite is hosting a five-show, three-day concert series with pop superstar Ariana Grande. We dive into the experience.
💳 Square acquires Afterpay and continues its market share landgrab of the FinTech space. We discuss the implications.
🤳 Studio 96 teams up with a photography duo to release an Augmented Reality Travel Book. We debate print’s future.
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