What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.

We continue the narrative this week with Maher’s look at BMW’s metaverse, Amazon’s new TV and Segway’s latest creation. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.

🚙 BMW launches Joytopia, a virtual world packed with Coldplay, Christoph Waltz, and Cars. Has the Metaverse jumped the shark? We discuss.

📺 Amazon is launching its own television, complete with built in Alexa and FireTV. We debate their future plans of making all TV ‘shoppable.’

🤖 Segway Navimow is the GPS-touting autonomous robot that will mow your lawn with hyper-accurate precision. We dive into the implications.

More from AR Insider…