What are the biggest insights and observations in immersive tech & media this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of digital media creation.

We continue the narrative this week with Maher’s look at Snap’s mind-reading play, DJI’s waterproof drones, and Instagram dives into NFTs. See the quick summary below, followed by embedded video. And stay tuned each week for more tech & media musings from Maher.

🧠 Snap acquired NextMind, a company working on a headband that allows users to control computers with their minds. We discuss Snap’s plans.

🖼 Zuckerberg has announced NFTs are on their way to Instagram…kind of. There’s no real plan, and that’s where we dive in.

⛈ Drones can do anything, except handle a light drizzle…until now. DJI has had a product breakthrough, and we debate the enterprise implications.

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