What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.

We continue the narrative this week with Maher’s look at Amazon Halo, choice picks from WWDC and GM Cruise’s new self-driving conquest. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.

 ⛑ Amazon Halo uses a smartphone’s camera + machine learning to ‘rate’ your posture and recommends a personal fitness plan to fix it.

🍏 iOS15 has a ton of new features, we discuss two that are bellwethers for the future.

🚙 Cruise, a General Motors spin-off, has been given permission by the state of California to test driverless ride hailing.

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