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What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round commentary from AR Insider partner M7 Innovations. Founder Matt Maher lends his insights from the trenches of AR experience creation.
We continue the narrative this week with Maher’s look at Timekettle’s audio AR, Twitter moderation and 7-Eleven’s new experiential play. See the quick summary below, followed by embedded video. And stay tuned each week for more AR-related musings from Maher.
👩💼 WT2 Edge earbuds use bidirectional AI tech to translate 90 languages with 95% accuracy in 0.5 to 3 seconds. The future is now.
🐣 Twitter is (finally) hatching a plan to fight misinformation on its platform. The catch? They don’t want to do any of the work.
🏨 7-Eleven wants to lock you in its store overnight…for fun! A mix of gaming, technology and entertainment come together to show us the future of ‘experiential.’
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